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Lisa Cohen Print E-mail
lisa_cohen.jpgLisa has been running XL Communications, a consultancy specialising in social marketing and healthcare communications since March 2006. www.xl-communications.co.uk

Previously, she was Chief Executive of the Scottish Cot Death Trust but is best known for her work as Project Manager of the award winning West of Scotland Cancer Awareness Project - the £1.3 million Big Lottery Funded Cancer Project, which used a fully integrated social marketing approach to develop two public awareness campaigns on mouth and bowel cancer.

During 16 years with the NHS she successfully used social marketing techniques on a variety of high profile initiatives including the development of smoking cessation services in Glasgow, promotion of breast screening and active commuting.
 

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